Calculating CBM and the W/M charge
Example: 8 pallets, each 1.2 m × 1.0 m × 1.4 m and 240 kg. Volume: 1.68 CBM × 8 = 13.44 CBM. Weight: 1.92 tonnes. Revenue tons = max(13.44, 1.92) = 13.44 — at a rate of $55 W/M, ocean freight is $739. Most general cargo is 'measure' cargo (volume governs); only dense goods like tiles, metals, or liquids flip to weight-based rating.
Two practical traps: LCL minimums (commonly 1 W/M — tiny shipments pay the minimum regardless), and the fact that origin/destination CFS charges, documentation, and delivery are also frequently rated per W/M — so the true LCL comparison is the all-in per-W/M cost, not the ocean rate alone.
The LCL-to-FCL break-even
Because LCL stacks per-W/M charges at every stage, there is a volume where a full container becomes cheaper even if you cannot fill it — commonly somewhere around 13–15 CBM against a 20' container (which stows roughly 25–28 CBM of usable space), though it moves with the lane and current rate levels. Every desk quoting LCL above ~10 CBM should be checking the FCL price in parallel; it is one of the easiest margin-and-service wins in forwarding, and one of the most commonly missed under time pressure.

